Bands and Brands
My favourite band name has always been the Grateful Dead. It seems simple and unassuming at first, but it becomes darker and multi-dimensional the more you think about it. But the Grateful Dead’s name is also a bit misleading, with a name like that you might expect them to sound like a heavy metal or […]
The Greatest Customer Service Story Never Told
Customer service is critical but often overlooked in many businesses. Many companies put their efforts into gaining new customers but do little to support their customers after the sale. Which is why I am so excited to tell this story. My friends (Jason, Mike and Mark – names have not be disguised to protect their […]